About this course
Become a great internal communicator. Discover the secrets of employee engagement, learn how to plan and deliver effective communications. Explore the theories, for example communication theory, persuasion and storytelling, and learn how to apply them in practice.
Our course includes live online sessions, tutorials and individual feedback on assignment topics.
Prefer to study face-to-face? Check out our London Accelerator option.
Course detail
Study Support Package
Live interactive online workshops
One to one tutorials
Individual feedback on your assignment idea
Online library with all the books you need
Study Hub: our bespoke online learning centre
Networking via our LinkedIn group
Easy tutor contact
A copy of Exploring Internal Communication
Pay monthly
Initial fee: £311 (incl. VAT)
6 monthly instalments: £200 (incl. VAT)
A one-off initial fee is taken when you enrol. Instalments are collected monthly from the date you enrolled.
How we calculate your fee
PR Academy tuition: £950 (+ VAT)
CIPR fees: £371 (no VAT)
Total: £1,321 (+ VAT)
VAT is calculated upon enrolment and is dependant on your location and situation.
VAT inclusive fee is £1,511
Who is this course for?
Getting started in internal communication. You may be interested in pursuing a career in internal communication. You are working in any related field of PR (e.g. media relations, event management, CSR or public affairs) or HR and would like to understand more about internal communication.
Early career. You have been working in internal communication for at least a year and want to obtain your first professional qualification in the subject.
Grow in confidence. Internal communication is an exciting and demanding area of communication practice and this course will help you to grow in confidence as well as learn new skills.
Learning outcomes
Come away from the course able to think more critically and equipped with the knowledge and theory to back up your decisions. Learn the key concepts, theories, techniques and skills needed to operate effectively as an internal communicator.
Understand where internal communication fits into the structure, systems and processes, leadership and culture of an organisation and how internal communicators can support management in the achievement of strategic and transformational objectives.
Use research and learn to create and curate content that works and has impact across a range of available channels.
Reviews from our graduates
Discover how our courses work
Ann Pilkington, co-founder of PR Academy explains how our courses work, demonstrates our Study Hub and explains the resources and support you will receive. Also hear from members of the PR Academy alumni.
Download our course brochure for all the course details including:
- Full syllabus
- Assignment details
- Reasons to study
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Meet your course leader Martin Flegg
“I’ve been an internal communications practitioner for over twenty years and have witnessed some big changes in what we do and advances in our understanding of theory and practice. I’ve never stopped learning and am passionate about helping other internal communicators to do the same. The satisfaction I get from seeing them develop and grow into true professionals is the reason why I’m still working in this business after all this time.”
Hear from others
Discover what it’s like to study with us.
This course gave a genuinely new perspective on internal communications, I learned so much, not just from the excellent course tutors but also from my fellow students.