Social Media for Internal Communications

PR Academy course

Start date: Spring 2014

Duration: One-day course

This one-day course will equip you with the understanding you need to make social media an effective part of your internal communications strategy.

Course
introduction

Course
syllabus

Right
for you?

Course
dates

Course critera
& enrolment

Course
price

Course
tutors

Venue and
options

Course introduction

This one-day course is more than just a 'how to'. It will help you to determine whether social media is really right for your organisation and how to use it to best effect if it is.

  • Course timings:
    9.30am for 10am start, 4.30pm finsh. Lunch is included.
  • Course venue:
    Bonhill House, 1-3 Bonhill St, The City EC2A 4BX
  • You will receive a copy of the book Groundswell by Charlene Li and Josh Bernoff.

Please contact us to register your interest and for information.

What delegates say:

"Great course. Thoroughly enjoyed it. Excellent focus on what social media can do without losing sight of the comms needs of the business and audience."

Carol Artwell
Internal Communications Consultant, Wesleyan Assurance Society

"It was great working in a group with such like-minded (yet diverse) people. The whole day felt relaxed and informal but was still informative and professional - I would definitely recommend the course to any company that is thinking of introducing social media.   I'm sure a few of the techniques discussed could be applied within my organisation and I really look forward to giving them a go!  Many thanks again. "

Kate Gore
Communication Officer, Office for National Statistics

Course syllabus

This one-day course covers:

  • How to  get management buy-in for using social media
  • How to gauge whether your organisation is ready for social media
  • How to determine whether social media is right for your organisation
  • How to  ensure you are using social and digital media effectively
  • How to integrate social media into your internal communications strategy.

Right for you?

This one-day course is right for you if you are thinking about introducing social media into your organisation, or already use it and want to ensure that you are doing so to best effect.

This course is right for you...

  • If you want to obtain management buy-in for using social media
  • If you want to determine if your organisation is ready to use social media
  • If you want to learn how to use  social and digital media effectively
  • If you want to integrate social media into your internal communications strategy.

Course dates

Contact us to hear when the next course will be.

Course criteria & enrolment

Please contact us to register your interest and for information.

Course price

The course costs £295 plus VAT.  The fee includes all refreshments and course materials, plus the book Groundswell by Charlene Li and Josh Bernoff.

Discounts:  10% discount for PR Academy Alumni and members of CIPR Inside.

Payment must be received before the day.

Course tutors

Study options

This course is delivered face to face in the heart of London.


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