Posts tagged ‘social media’

PR and the media: the best of times, the worst of times?

November 21st, 2011

PR and the media, tutor Kate Lomax shares views from the annual conference.

How do you take the heat out of a Blackberry crumble?

October 14th, 2011

What lessons can we learn from the way that the Blackberry crisis has been handled?

How many PR people does it take to keep on top of your social media strategy?

October 12th, 2011

Who is doing the talking on your social media platforms? Maud Davis shares some insights she gained at the recent CorpComms magazine social media conference.

Should we judge PR people by their contacts? Hear from our course leader, Chris Tucker

October 7th, 2011

PR people are often judged by their contacts rather than their intellectual rigour. This needs to change.

Why blocking social media for staff is a bad idea

September 20th, 2011

Why blocking social media in organisations is pointless.

Still a long way to go to convince our managers about social media?

June 25th, 2011

Nevousness on the part of senior managers is the main blocker to using social media for internal communication. That’s the finding of our quick survey. In advance of our next Social Media for Internal Communication training day and the launch of our new course on digital communication, we wanted to find out what challenges internal [...]

Crisis management – online

April 12th, 2011

Online crisis management was the third and final of our spring series of lunchtime alumni webinars.  In the chair with lots of sound advice and best practice principles was Roberta Knowles of Regester Larkin. Roberta began by outlining what crisis management is about: responding well to difficult circumstances, well rehearsed procedures, doing the right thing by stakeholders and [...]

Social media strategy – know who is watching and who is creating

April 4th, 2011

We’ve been running a series of webinars this spring for our alumni. Simon Collister of We Are Social has just run a fab session for us on social media strategy. I thought it might be nice to share some of the things that I took away from his session. Simon reminded us that, as with any [...]

New book on internal communication

July 8th, 2010

High excitement here in the PR Academy office as the launch of our first book – Exploring Internal Communication – approaches next week (15 July). So excited are we that the book has its own website: http://www.exploringinternalcommunication.com. Kevin has edited it and also written a fair bit of the text and we have some great [...]