The PR Academy blog

It was great to see a whole conference being devoted to measuring PR (PR Week 18 August) but I couldnt help wondering why we are still having the conversation.  I was heartened to read some common sense though, including that of Philip Sheldrake of Influence Crowd who – thanks goodness – emphasises the need to focus [...]

This week our Kevin is taking part in a live web chat run by our good friends at Simply Communicate. It all starts at 1pm on Wednesday 4th August (what better way to spend your lunch time?).  You need to register and you can do this via the Simply Communicate website: http://www.simply-communicate.com/ Just go to the [...]

Good and timely topic for the CIPR Inside conference this year: Beyond cost-cutting: Raising the game of Internal Communication. It all happens on Thursday 7 October, more info here. Here at PR Academy we are really pleased to be supporting the event with a copy of Kevin Ruck’s book on internal communication going to the first ten to [...]

We are realy pleased to be bringing the CIPR Diploma to the Channel Islands this autumn.  It is something that the local CIPR group have been keen to get off the ground for a while and we hope it is going to be really well supported.  Enrolment is now underway for all the qualifications both [...]

Got your CIPR Diploma under your belt and wondering what the next step is? You could have a think about working towards Chartered Practitioner Status. The deadline for the next batch of applications to the CIPR is approaching – 2 August. More information here. Kevin and I went along to the CIPR AGM recently where [...]

High excitement here in the PR Academy office as the launch of our first book – Exploring Internal Communication – approaches next week (15 July). So excited are we that the book has its own website: http://www.exploringinternalcommunication.com. Kevin has edited it and also written a fair bit of the text and we have some great [...]

There is a brand new qualification in the CIPR stable – a new short diploma in public affairs. We have developed it here at PR Academy so naturally we think its great !  What sets it aside from other courses on the market is that it focuses less on the mechanics of how various institutions work – this [...]

Dates for our autumn courses are now available and all published here on our website. We’ve got a fantastic range of PR and internal communication qualifications both face to face in central London and online. Plus there is a brand new qualificaiton coming soon – watch this space! If you know someone who wants to [...]

Great to read former CIPR Online Diploma student Adam Riddell from Crystal Public Relations on Jersey in Profile Extra sharing his thoughts and experiences of online study.  The Online Diploma certainly has an international flavour.  As well as many students from the far corners of the UK, this year students have joined us from Africa, the US, [...]

Ann (me) has been having a good chat with the lovely people at Simply Communicate – read all about it on the Simply Communicate website. Simply Communicate is a great resource for anyone interested in internal communications, worth checking out if you havent already.  It is great to have their support for the qualifications. Speaking of which, [...]

Of course, PR folk arent on the front line like our fantastic emergency services have been during the recent weeks (oh, and lets not forget the gritter teams who have just got me home safe by leading a convoy down the steep hill that leads to our house!) but I bet there are many of [...]

We’re pleased to report that classes are going ahead as plannd today (Saturday 9th January)

When will this snow let up? We are all VERY fed up of  it now. If you are joining us tomorrow (Saturday 9th) for the first Advanced Certificate class, it is still going ahead. The SOAS campus is open and Maud, your course leader, is London based and should be OK to make it in. [...]

It is often said that the BBC Today programme sets the agenda for the rest of the day’s news. Well, how right they are and what an interesting example this is of somebody getting caught off guard and lulled into a false sense of security! All week the programme has had a different guest editor [...]

Thanks to our friend and PR Academy Mike Wooles for flagging this article to us.  Lots of good points here about employees living the brand etc but it says that ‘marketing and HR’ are increasingly getting together to deliver it. Internal communciations gets a mention further down but I think this reads like this is all [...]

Thanks to everyone who came along to the PR Academy Christmas drinks and award celebrations on 1 December.  We raised more than £80 for Crisis Christmas which PR Academy will be matching and rounding up to £200 – thanks all and especially to Chloe for making it happen. We’ve found another charitythat we really like [...]

Tim Morris, one of our lecture team on the Foundation has found himself in print in CorpComms magazine – do you agree with Tim? Be great to hear your views on this key topic for PR.

We are all very excited here at PR Academy about the new internal communication courses starting in January. Not only do we have the new Diploma – which is providing really popular already – but the internal communication certificate goes online. More details here. The certificate has proved a real hit this year, on a quick [...]

PR Academy students have been collecting awards all over the globe! Closest to home is Karen Brookes-Ferrari who has been studying with us on the internal communication certificate. Karen works for Devon and Cornwall Constabulary where their in-house publication “Billboard” has just won silver in the CIPR Pride awards for the region. Karen told us [...]

The CIPR marketing communication group has a couple of really good PR case studies at its next event on 24 November. Its all about how PR can take the lead in integrated campaigns. Hear how skin cancer charity, Sckin and British Gas have placed PR at the centre of their respective ‘ComputerTan’ and ‘Green Streets’ [...]

Great news! The new internal communications diploma has been launched and will start in January 2010. This is a brand new qualification that our very own Kevin Ruck has put together working with the CIPR – we have had lots of interest already so we hope it is going to be really popular. We are [...]

Really pleased to see former PR Academy Diploma student Danny Stone listed by PR Week as one of the ’29 under 29′ to watch. We always love it when our students pop up in this feature -which they do most years. Congratulations Danny!

Good friend of PR Academy, Mike Wooles who studied for his Certificate in Internal Communciation with us has been making headlines in the pages of CIPR Profile. I think Mike has captured the mood of many offices really well here and I mean it when I say in my quote (thanks Mike!) that I think [...]

Well done to our two bursary winners – Melissa Edwards and Rebecca Wilhelm who have both won a bursary towards their study with us. Rebecca , from Hitchin in Hertforshire, a media relations and communication executive with The Food and Drink Federation, wins a bursary towards her studies for the CIPR Diploma.   Melissa from West Dulwich in [...]

The results for the new CIPR Internal Communication Certificate are out and our students have done brilliantly – congralulations everyone!   62 students took the qualification in the first half of this year, 23% achieved a distinction,  56%  a merit and 18% a pass. These are outstanding results for a brand new qualification.  We are also pleased [...]